The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. Dr. Cialdini demonstrates the seven levers of influence to activate the shortcut mechanism in our brain. The result: we then accept willingly and quickly.
The Influential U newsletter is built to serve your aims. Each issue offers exclusive resources explicitly designed for high-performing and ambitious business professionals, executives, and entrepreneurs. It's built for business owners, executives, and managers who want to achieve more, faster with less friction and dysfunction—those who seek to achieve their life goals and enjoy complete satisfaction.
Cooperation is an essential organizing and survival attribute for many organisms. Human beings cooperate to live, work, and exist in groups. We form tribes with one membership rule: be loyal to one's tribe and disdain those not in your tribe. Watch any sports match, and the behavior is on full display. Tribalism, however, conflicts with cooperation. What now?
There is no natural division of brain and body, so why do we talk and behave like these are two separate things? Whether we comprehend our position in the cosmos, place in history, or differing views, we often grapple with our inability to reckon with whole systems. These fractured truths threaten our ability to think accurately about ourselves, strategies, and influence.
When students apply for our programs, we often see, even in the most successful achievers, an imbalance in their lives. Perhaps they make a great income, but their health (stress, weight, fitness) is poor. Maybe they are so focused on one aspect of life, that they struggle to satisfy others. It isn't easy to create balance in our lives, but it is quite possible to be profoundly satisfied across many domains of our lives. Although there are no shortcuts, for work-life balance, we offer a how-to in 13 steps.
Many of us have heard the mantra “Do What You Love and Never Work A Day in Your Life.” This affirmation may be misguided and misleading. It is likely to produce more hardship and struggle. For high-achieving ambitious professionals who desire an aspirational life and whole-life balance, here are my 9 Things Wrong With This Mantra.
